I’m MAD!
This is a website we have done for a doctor specialized in hair transplant.
Dr. Eric Lam Hair Transplant Center
As our STANDARD web development package, we offer SEO-friendly web structure to our clients. Although the SERP (Search Engine Results Page) rank might not be at the top, if the client is doing well with all the updates and maintenance, the rank may be on the first page.
After handing the project to the client, an SEO company helps the client to update the <title> tags and <meta> tags for all pages of the website. This is not a problem if the page titles are optimized to a descriptive sentence of the page content. However, all page titles and meta tags are the same in ALL pages. The website features 3 language version and there are around 50 pages in a single language version. There are totally 150 pages with the same titles and meta tags!
PLEASE!!! PLEASE!!! PLEASE!!!
This is like the first most basic important rule for SEO.
PLEASE MAKE UNIQUE & DESCRIPTIVE TITLES!!!!!!
This also a bad practice for web accessibility. Imagine if a blind person visit this website, the voice browser will always speaks the same page title when s/he browse different pages.
I’m starting to see duplicate page titles and meta tags in my Google Webmaster Tools account. This is another bad time when you see somebody else screw your work up.