I found many companies ignore the importance of web accessibility. They even don’t want to spend resources to make their websites more accessible. I did a very short presentation on web accessibility to my BNI members last week and I hope this little piece of information would help them to understand that a good website can be a profit centre. The slides can be found at http://kopanda.creativeworks.com.hk/web_accessibility/bni_23_feb_2010.html.
Some notes.
1. Web accessibility encompasses all disabilities. – w3.org
2. Disabilities includes blindness, deaf, aging-related conditions, colour blindness, etc.
3. To increase website traffic, we should focus on Search Engines
4. Search Engines are disables as they don’t see image, flash and all new media. They only read text.
5. A promotional website we did for China UnionPay. Although all elements are graphics, we did SEO to let search engines to understand the content of the website. It was ranking at the 1st place 3 days after the site was launched.
6. A simple search for “無錢開飯,有錢叫雞”, my blog link was ranked right after 陶傑.
7. To make web content more available to all users. – w3.org
8. Even MS has announced they are not giving any support to IE6, IE6 covers a significant portion of market share. We need to make all browsers view the web in the same way.
9. Websites should be cross-browser compatible. Our projects can be seen with nearly the same output from all major browsers.
10. Websites can also be available with mobile devices like iPhone, PSP, etc.
11. Websites can be connected to social networks like Facebook and Twitter.
12. All about VISIBILITY.